While every nonprofit wants to retain donors, they also want to grow. By cultivating new relationships with donors, your organization can find major supporters to help fund your core projects.
Growing your community of supporters is never a bad thing; the more connections you have, the more awareness you can spread!
Organizations looking to find new donors will need to consider their prospect development strategies and utilize their donor data to its maximum potential.
As with most things, you may find that there never seems to be enough time to do everything you would like to within your Luminate Online™ instance. But, if you’re strategic about where you focus your time, and know some of the ways to optimize your database, you can get the most from your resources.