Donor Analytics Crash Course: 5 Nonprofit Data Essentials

Check out how these donor analytics can help you target your fundraising and outreach strategies.

All nonprofits should seek to get to know their supporters better. Without a keen knowledge of who it is that you're soliciting for donations, inviting to your next fundraising event, or including on your email newsletter list, you're unlikely to see a high return on any of these efforts.

Over the years, your nonprofit has probably pulled data from various fundraising channels, surveys, and notes collected by your staff. As a result, you probably already have a ton of donor information at your fingertips in your CRM.

12 Key Analytics for Nonprofits: Why These Metrics Matter

Study these important analytics for nonprofits to find areas for improvement at your organization.

Your nonprofit knows that effective data management is key to understanding your constituency and building better fundraising and engagement strategies. But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place.

With so much data out there, determining which pieces are most meaningful to your organization can be a complex undertaking. Team DNL to the rescue! 

#noteworthy on April 6, 2018

Welcome to #noteworthy! Check back every Friday as we share TeamDNL’s most interesting, useful & unusual finds related to technology, fundraising, nonprofits, and more.

Here's what we found to be #noteworthy this week:

5 Nonprofit Data Management Strategies for Smarter Fundraising

Learn how to develop better strategies for managing your nonprofit data.

For some nonprofits, the term "data management" might seem a little daunting. After all, organizations like yours are collecting, storing, and generating reports on more data than ever before, from donor information and prospect data to web analytics, engagement histories, and much more. It's a lot to keep track of!

#noteworthy on March 30, 2018

Welcome to #noteworthy! Check back every Friday as we share TeamDNL’s most interesting, useful & unusual finds related to technology, fundraising, nonprofits, and more.

Here's what we found to be #noteworthy this week:

1. All the Friday feels for a successful site launch this week. We've been working with Save the Children US on a large project to complement their new website design. Check it out at www.savethechildren.org.

#noteworthy on March 9, 2018

Welcome to #noteworthy! Check back every Friday as we share TeamDNL’s most interesting, useful & unusual finds related to technology, fundraising, nonprofits, and more.

Here's what we found to be #noteworthy this week:

7 Essential Strategies for Maximizing Google AdWords Grants

Learn how to make the most of Google Adwords grants!

Download our Ultimate Google Grant Management Guide!

Gain Supporters Who Care

Who cares?  Your prospects, supporters and members - if you follow these guidelines.

People do business with people they like - and they attach to and support brands and causes they care about.  If your fundraising and promotional campaigns aren't returning the results you want, maybe it's time to instill a stronger spirit of caring into the people you reach out to.

There are two things your audience can care about:

1. Your organization
2. Your projects/campaigns

Let's look at ways to get people to care about both.

#noteworthy on February 23, 2018

Welcome to #noteworthy! Check back every Friday as we share TeamDNL’s most interesting, useful & unusual finds related to technology, fundraising, nonprofits, and more.

Here's what we found to be #noteworthy this week: 

The Ultimate Google Grant Management Guide for Nonprofits

Read our foolproof guide to Google Grant management.
Many nonprofits already know that Google Grants can be a powerful piece of your fundraising and marketing strategy. To recap: A Google Grant provides eligible nonprofits with $10,000 per month to spend on Google AdWords ads. These ads are featured whenever an individual searches for the keywords associated with the ad, and users will see the ad copy at the top of their Google search results along with a link to your nonprofit's website. 

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