While every nonprofit wants to retain donors, they also want to grow. By cultivating new relationships with donors, your organization can find major supporters to help fund your core projects.
Growing your community of supporters is never a bad thing; the more connections you have, the more awareness you can spread!
Organizations looking to find new donors will need to consider their prospect development strategies and utilize their donor data to its maximum potential.
You already know how much time you spend every day browsing social media, checking your email, or texting with friends on your smartphone. All of your donors spend the same amount of time using their mobile devices, if not more. If you’re not already targeting them there, it’s time to start!
Mobile donor engagement has become an essential element of any successful campaign in the age of the smartphone, from peer-to-peer fundraising campaigns to digital advocacy projects.
All nonprofits would love to be the beneficiary of a viral fundraising campaign. But the reality is that most nonprofits haven't put the framework in place to be able to support a large influx of website visitors and donors. Inspired by the largest Facebook fundraiser to date, TeamDNL is breaking down all of the advice that we would give to organizations now to make sure that they're ready to take donations when they come pouring in.
This article was contributed by Maureen Wallbeoff
Peer-to-Peer Fundraising! All the cool kids are doing it. It’s no secret that Peer-to-Peer (P2P) programs have been a great addition to nonprofit online fundraising programs. Organizations of all sizes, missions, and budgets are giving the people what they want – custom fundraising pages for real life events (RLE) like runs and walks, and life events (DIY), like tributes and celebrations. Chances are good that if you aren’t already offering a P2P program, your organization has put one on your road map.
This post was contributed by Abby Jarvis at Qgiv.
Your nonprofit already has a few time-tested fundraising techniques up its sleeve. The institutional knowledge that grows at experienced nonprofits can be astounding, leading to incredibly successful campaigns year after year.
This article was contributed by Matt Devine, Database and CRM Manager at Cathexis Partners.
If your nonprofit uses a Salesforce-based product, such as the Nonprofit Success Pack™ (NPSP) or Luminate CRM™, you have at your fingertips some of the most powerful, flexible reporting tools available for nonprofits. But do you know how to use them?
Here are a few basics to understand as you get started with Salesforce reports: