Better Buying was started by a group of East Coast educators, interested in bettering the lives of factory workers overseas. They had developed a rating platform for buyers and manufacturers to improve working conditions, prioritize contract adherence, and maximize profitability for buyers and suppliers.

Project Goals

  • Choose a platform that is easy for staff to use and maintain
  • Develop a custom website that allows users from around the world to translate the website
  • Use UI/UX design and content mapping to enable users to find the content they are seeking easily, with minimal clicks

Project Methodology

  • WordPress was selected for this custom web development project because of its low maintenance cost and ease of use.
  • The website was designed and developed to be responsive and maximize the visible area on each browser type, desktop size, mobile device, and tablet view.
  • Our team used the lastest best practices coding techniques to build the theme from the ground up.

Project Outcome

DNL OmniMedia developed a custom website for Better Buying; and the project was completed on time and on budget.

Custom Website Development

  • The final website delivered a clear pathway for users to learn about what Better Buying does and take action.
  • The website has been build using WordPress software, minimizing the long-term licensing and maintenance cost.
  • The website has a clean graphic design and easy to use interactive design.
  • The website allows users from around the world to translate the site into their native language.
  • The site was build using WordPress, an open source software. The software allows website editors to easily make changes to text and image.
  • A custom page builder is integrated so users could create pages using a variety of content elements from around the website.
  • DNL created a custom solution to host rating information sourced from a .NET solution.
  • YouTube videos are embedded and display on various pages throughout the site.
  • DNL installed and security (SSL) certificate on Better Buying’s servers to ensure the website is secure.
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